African Americans have long celebrated traditional African print and design in fashion choices. From the traditional Daishiki to African print pants and fabrics, these clothes feel great, are comfortable to wear and invoke pride. Wearing them also brings to mind special meaning behind the cloth and traditional use of the colors, shapes and symbols. Daishiki can be more than a fashion statement. Color symbolism White: spirituality and purity Red: blood, tension in spiritual and political world Blue: love and peace, the sky and harmony Green: prosperity, life and healing Gold: wealth and fertility
In the 60s, Daishiki emerged onto the black fashion scene as a way to rebel and protest under the 'black is beautiful' movement. The colorful tops are great for hot summer
months and the colorful design works for men, women and children.